Author: CJ Lee | Business Card Design InspirationBusiness Card Design Inspiration

Szkatuła Business Card

July 17, 2019
By: CJ Lee

Patryk Bełc designed these business cards for Szkatuła, a shop with artificial jewelry created by Anne Karko that offers women’s jewelry for every occasion.

Anne approached Patryk for the branding project, including designing new logos, boxes (packaging), wall paintings (interior design) and of course, business cards as well.

Although a small brand, both Patryk and his client had decided to make the brand image delicate, pleasant and sweet. A total of four variants were created for the back design by using four vibrant colours. Now, Anne can have more freedom in choosing which card to give to her potential clients, matching their preferences and personalities. Not to mention, one can almost feel the excitement and lovely style the brand is expressing through its visual identity.

These business cards were printed by Chroma, a printing company from Poland. “We printed all four versions in the quantity of 500 pieces each, on 380g matte coated paper,” Patryk said.

Printed by Chroma

For Szkatuła (Anne Karko)

KUTARQ Business Card

July 16, 2019
By: CJ Lee

Tomomi Maezawa designed these business cards for KUTARQ, a Spanish design and architecture studio which is known for its innovative but timeless designs and the use of unique and memorable details.

“To visually express the characteristics of the studio, I explored the shape of a simple word-mark with a small twist. The unusual shape of the letter Q works as a hook to make the brand stand out. The logo as a whole has a modest look which gives the brand an approachable feel,” Tomomi said.

These business cards were letterpress-printed on Colorplan paper by Obsolete Letterpress based in Valencia, Spain. According to Tomomi, the letterpress printing technique was able to give depth to the look of the design.

Printed by Obsolete Letterpress

For KUTARQ

Capella Bakery Business Card

July 15, 2019
By: CJ Lee

Carlota Marcos designed these business cards for Capella Bakery, a family-run pastry shop located in the well-known district of Patraix, Valencia.

Capella had been providing the best quality in all its handmade products for more than 30 years. Therefore, it’s essential to create a visual identity that’s not only matches its reputation but stands out from other competitors as well.

“Starting from the request to design the costumes, we came up with the idea of redesigning the entire corporate identity of the brand. The aim was to communicate the quality of their products, their handmade process and their family environment,” Carlota said.

“Capella Bakery stands out for making all its products in a traditional way, for this reason we wanted the design process to be made in the same way. We put aside the computer and designed the logo and all the illustrations with pencil and paper. When we were happy with the design, we used the computer to make the final touches to the logotype and vectorize the illustrations. Thanks to the illustrations that we used as a resource for the design of the packaging, stationery etc, we created a much more attractive and dynamic visual language.”

The outcome is exceptional and the illustrations are a beautiful match to the retro logotype, wouldn’t you agree?

The illustrations depict the variety of its products, value of craftsmanship and organic feel to the overall identity. The logotype offers a vintage and elegant vibe, showing the brand’s personality and long-lasting commitment in providing quality homemade products to its customers.

These business cards were printed on 330gr Tintoretto Gresso paper by a local printing company.

For Capella Bakery

Third Wheel Photo Business Card

July 12, 2019
By: CJ Lee

Bill Caywood designed these business cards for Third Wheel Photo, a unique photography agency that works with a variety of clients.

“I wanted the logo design to look professional, fun, and a little non-perfect. The O* in the center of the design is the brand’s main mark which creates a super minimal camera-click. The hands in the logo also create a subtle TW (third wheel) while ‘framing the shot’ around the brand mark,” Bill said.

The overall design is minimal and clever. For instance, the email address seems like the only contact info on the front side of the card, but look closely – one can easily identify the brand’s Instagram account and website address. A huge advantage of using the same social media handle for brand recognition while keeping the design clean and simple.

These business cards were printed by Moo using oversized paper with a soft-touch finish. According to Bill, “The front logo uses a clear Spot UV to make the logo stand out a little. On the back of the card we wanted to provide as much info as possible in a fresh way.” They sure did!

Printed by Moo

For Third Wheel Photo

Studio Sisterz Business Card

July 11, 2019
By: CJ Lee

Petek Design designed these business cards for Studio Sisterz, an interior design company owned by two sisters.

“This is a rebranding project for the sisters who are specializing in home styling,” said Efrat Elie, the Designer of Petek Design. “The goal was to rebrand their business (especially the logo) into a clean, minimalist yet sophisticated design. To do so, I had created a unique plus sign with the letter ‘T’ to emphasize the fact that this is a business of two designers who are also sisters. Meaning, they are always together and know each other best – a perfect work team!”

The ‘T’ sign can be seen on both sides of the card – one within the logotype itself; the other can be seen connecting the sisters’ initials (M and S) together while displaying their respective contact details. A great representation of simplicity and functionality!

“Other inspirations for the visual identity including Nordic interior design and clean typography,” Efrat added.

These business cards were printed on thick card stock with a matte finish.

For Studio Sisterz

CURA Brazil Business Card

July 10, 2019
By: CJ Lee

Taylor Dunham Design made these business cards for CURA Brazil, a non-profit organization that unites medical practitioners from around the world with local Brazilian volunteers to provide free medical care and community service to people in Brazil.

According to Taylor, the brand name ‘CURA’ stands for CUidado (Care), Respeito (Respect) and Amor (Love) and it seeks to demonstrate these core values through serving others. The business cards were one execution/result of a much larger vision.

“When we began this project, we set out to bring visibility to the need for care, respect and love that CURA embodies. The challenge was that without adequate exposure, CURA struggled with lost opportunity, including unable to raise enough money for volunteer scholarships, equipment or professional talent needed to meet the urgent physical and emotional needs of the community it serves,” Taylor said.

“The branding was inspired by the high energy and vibrancy of Brazilian culture, and the people we’ve been honoured to build relationships with. The outcome of the rebrand – including the new logo, website, business cards and additional print & digital assets – is that CURA is now better able to communicate their mission: inspiring people around the world to join together in supporting their work. They are receiving interest and attention from around the world resulting in increased resources, the ability to recruit skilled volunteers and a 362% increase in annual online donations.”

These business cards were printed by Moo. “We wanted the cards to feel good in your hands, so we chose a thick 16pt paper stock and a soft, velvety finish (Moo’s standard matte finish has a velvety, smooth feel to it),” Taylor added.

Printed by Moo

For CURA Brazil

Ojo Cafe Business Card

July 9, 2019
By: CJ Lee

Paola Santos designed these business cards for Ojo Café, a café that serves you real iced coffee in Naga City, Philippines.

“Ojo Café started this year as a family business whose actual last name is Ojo. This cafe is not just a hangout place, we’d like to envision it as the place where people can gather and talk about ideas and events. It can also be a home for creative folks in Naga City,” Paola said.

Other factors contributed to the branding design including the little unique cafes in Japan and, of course, the brand name itself. The card design has one of the catchiest logotypes ever that not only serves as a fun wide-eyed illustration but also a perfect expression of the brand ‘Ojo’.

“As we know, ‘Ojo’ means eye in Spanish. The brand identity pretty much revolved around ‘eyes’ and the client had something in mind on how they wanted it to look like – it’s a face that resembles the word ‘Ojo’ with caffeinated, wide awake eyes. If we move the eyes on every corner, it will form a crescent moon which can mean nocturnal,” Paola explained.

Also, the word ‘eyes’ is similar to the pronunciation of ‘iced’ (coffee), which is associated to Ojo Café’s merchandise. Overall, it’s a witty and edgy idea that makes this monochrome business card design a gem!

These business cards were printed by a printing company based in BF Homes, Paranaque.

For Ojo Cafe

Ganso Cafe Business Card

July 8, 2019
By: CJ Lee

Karla Hernández designed these business cards for Ganso Café, a cafeteria that offers a fresh space for all ages – an ideal place to visit at any time of the day for those who like good coffee.

The design idea was to make the brand image appealing to the kids via vibrant colours and to the adults with its elegant touch.

“The client was looking for a very fresh image. The café is near a playground and the beach. So, the client was looking for a visual identity that captures the eye of both adults and kids. Also, the idea was to keep the tropical feeling combined with fresh, cheerful colours and applied them in a very simple form,” Karla said.

“As an illustrator, most of my illustrative work are flowers and plants. For the design process, I transformed my style to a more ‘child-like’ one, using very abstract and simple forms. I wanted to create a place or a world where the ‘ganso’ (goose) lives so we can say that the goose is sharing his tropical home with the customers. It’s the same for the cards – the goose is at the center (as the logo) while the graphics are part of his living place that surrounds him.”

“There were a lot of graphics, so for them to be used in the cards without saturating the space, I separated them into four (versions of) cards so they can be collectibles for those who are interested.” And the results are beautiful!

These business cards were offset-printed on a recycled heavyweight paper with a matte finish by a local printing shop in Mexico City.

Overall, it’s a refreshing, stunning business card design that’s both memorable and impressive!

For Ganso Cafe

Vault Wines Business Card

July 5, 2019
By: CJ Lee

Tako Chabukiani designed these business cards for Vault Wines, a wine franchise brand.

“Vault Wines is an open collaboration between Vault Wines team, Chelti Winery and KTW group to launch a new wine brand targeting exclusively ultra-premium wine segment. In the future, they plan to open a wine restaurant which is going to be located in Kakheti, Georgia,” Tako said.

The colour palette is no doubt a special one. The neutral/cool colour combinations are so well done that they make the cards look elegant and impressive!

“The colours were inspired by the location of the winery. The colours from the color palette represent the Sky, the Grass and the Ground, because the fermentation, storage and ageing of traditional Georgian wine happen in vessels that are buried below the ground,” Tako explained.

These business cards are not printed but if they were, Tako suggested screen printing and foiling to be done on matte paper.

For Vault Wines

La Luce Business Card

July 4, 2019
By: CJ Lee

Unifikat Design Studio designed these business cards for La Luce, a personal branding for a wedding photographer named Paweł Nawrocki.

“Paweł is a photographer with over 10 years of experience in reportage photography. We had the pleasure of creating his brand identity, La Luce, focusing on the unique day of the wedding and celebrations around it. La Luce’s goal is to preserve all these beautiful moments and emotions through its craft,” said Paul Marcinkowski, the Brand Designer of Unifikat.

A unique logotype can be seen on the back design of the card. According to Paul, they created the custom font to reflect the brand’s personality. “We were inspired by the lettering found in churches and basilicas when creating the brand’s typography.”

The business cards come in two versions, which can be seen on the front design of the card where a symbol that represents the idea of unity was created to resemble the fact of two people getting together. It’s meaningful, elegant and stylish!

These business cards were printed on 500g white eco paper.

For La Luce

Oxford Street Furniture Business Card

July 3, 2019
By: CJ Lee

Kim Lincon designed these business cards for Oxford Street Furniture, an American furniture company selling furniture designed and made in Philadelphia, PA.

Speaking about the design inspiration, Kim said, “We pulled their modern minimalist approach to their furniture design mixed with traditional industrial Philly. Oxford was great to work with, they trusted our strategy behind the look and we’re able to choose what they liked in the first rounds of concepts!”

The business cards were made into a bunch of different custom sizes to go with different pieces of furniture. “We decided to do custom sized business cards to reflect their custom woodwork and to look seamless when they paired with a specific piece (of furniture).”

These business cards were printed by their local printer. “We wanted to keep everything natural, but still had a presence. So we went with an Off-White Neenah that had some pours – thicker cardstock at about 32pt,” Kim said.

For Oxford Street Furniture

Cohesif Business Card

July 2, 2019
By: CJ Lee

Andrew Diete-koki designed these business cards for Cohesif, a consulting firm that offers information products to small business owners.

Speaking of the client, “Cohesif’s business will intersect brands, intellectual property and innovation. They will empower and help small and mid-size business to visualize, realize, protect and enforce their rights,” Andrew said.

“The key part of the consultancy is to offer information about intellectual property and innovation through an education platform called ‘What IF…?’. The ‘IF’ is a playoff of the brand name ‘CohesIF’. We took the direction of using the initial ‘C’ of the brand name and ‘?’ (Question Mark) to create the logo. It’s a simple mark but it captures the brand’s essence; taking the Problem/Solution, If/Then or Question/Answer perspective.”

The primary colours used are blue and red (wild watermelon), each with its own interpretation for the brand. Blue represents trustworthiness and dependability whereas red represents energy and enthusiasm, which are all essential qualities when helping small/mid-size businesses.

As for the pattern used throughout Cohesif’s branding materials, Andrew explained, “It’s actually made from the seamlessly combining the ‘C’ part of the logo. The elements are further combined to form a new element in a way reflecting that your business will intersect brands.”

These business cards come in both vertical and horizontal layouts.

For Cohesif, LLC

1 2 3 … 36 Next

Szkatuła Business Card

KUTARQ Business Card

Capella Bakery Business Card

Third Wheel Photo Business Card

Studio Sisterz Business Card

CURA Brazil Business Card

Ojo Cafe Business Card

Ganso Cafe Business Card

Vault Wines Business Card

La Luce Business Card

Oxford Street Furniture Business Card

Cohesif Business Card

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