Sabrina Polanco-Ferreyra designed these business cards for ONNA, a chocolate bar brand.
“This was a student project I did while studying graphic design at Shillington, New York,” Sabrina said.
“I was tasked to create the brand, packaging and business cards for a chocolate bar for Samurais.”
“One of the particular challenges of this brief was designing for a demographic that no longer exists, which made the research process very interesting.”
“I developed a story for the product in which the chocolate was infused with the power of mystical creature or animal to complement and enhance specific skills for a Samurai’s training.”
“I had to familiarize myself with the differences of how dragons and phoenixes are depicted and perceived in the East compared to the West.”
“Then, find a way to use Japanese art as inspiration while respecting their culture and their history.”
The name and minimalist logo designed for this artisan chocolate captures the essence of Onna-Bugeisha, a female samurai warrior, which also evokes strength, precision and beauty that involved in the training of the warriors.
As for the business cards, origami-inspired koi illustration is used.
“I decided to create this geometric origami-like illustrations to depict the beautiful balance of precision and harmony that were part of a Samurai’s way of life,” Sabrina explained.
These business cards are not printed but if they were, here’s what Sabrina suggested,
“I would use a thick cardstock and embossing the white lines on the illustration to accentuate the geometry of the koi.”
Feel free to visit our Business Card Categories section to find more business card ideas.
Designed by Sabrina Polanco-Ferreyra
For ONNA
