Katherine Weis created these business cards for The Gold Paperclip, an online stationery boutique of personalized stationery, including note cards and notepads.
Katherine had recently rebranded her ‘side hustle’ and wanted her business cards to be impactful and memorable.
Her first thought was colour, and when using MOO, one can opt for variable printing on one side of the business card.
So, Katherine chose to alternate her brand colours on the back side of the business cards so that potential clients could choose the color they are connected with, while making the cards look great together when laid out, showing some variety.
Katherine also wanted something tangible to go with her business cards, something that a potential client would remember and at the same time set her business cards apart – that’s when the gold paperclip was added to each business card!
All in all, a clever and effective business card idea that’s fun and unique!
Designed by Katherine Weis
Printed by MOO
For The Gold Paperclip (personal-branding)
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