Nubia Navarro designed these business cards for Victoria Cazares, a photographer who loves to capture candid moments and make them last forever.
The idea of the design was to create a brand identity that showcases Victoria’s expertise as a photographer while expressing it artistically.
“My design process is a little messy sometimes but for this project, everything was really clear because I had total freedom in terms of creation. So, I designed the logo in hand lettering and then I digitized the letters,” Nubia said.
Speaking more about the inspiration behind the logo design, she continued, “Victoria’s logo represents the authentic and moldable ability to adapt to the moment – to capture unrepeatable expressions and moments. It starts from two circular shapes, which make it organic and feminine. The main icon is a fusion between an eye and a sea wave which represents the perfect moment that like any wave of the sea, is unique and is captured by the eye. After that I selected a cool typography for the brand and also the deliverables.”
The client handled the card-printing. We asked Nubia if she could visualize the printing outcome from her perspective, she replied, “I think the cards would look awesome printed on 16pt thick paper. I think the cards must be printed on a textured but high quality paper, all this to express the brand effectively – something simple and nostalgic but very professional.”
We couldn’t agree more!
Designed by Nubia Navarro a.k.a. Nubikini
For Victoria Cazares
