Studio Goat designed these business cards for Monkey Point, a young and dynamic creative agency with a focus on strategy and design.
Monkey Point’s growing clientele required a visual identity that could reflect the creative approach of the company.
Studio Goat was responsible for the branding project, including the printed materials as well.
A Playful Yet Sophisticated Image
The business card is no doubt an eye-catcher, based on its unique typography selections, embossed elements and perforation on the card.
Miroslav Kozel, the Brand Architect at Studio Goat, described the visual language as “playfully combining sophistication and precision in details.”
The brand’s creativity and sophistication are obvious, but so is its focus on the smallest of details.
It proves that you can wow potential clients with simple yet intriguing elements without making things overly complicated.
Typography & Colours
The logotype was created from a combination of two fonts: Lausanne (by Nizar Kazan) and Langulaire (by Loris Pernoux).
“The typographic identity relies heavily on a well-chosen typeface, and in this case, combines the classic with elegance and modernity,” Miroslav said.
While the business cards use mainly blue, the stationery set uses white instead to create a nice contrast to the overall branding.
“The choice of blue and natural white is intended to convey professionalism and trust to the clients,” Miraslov explained.
The Embossed Print & Perforation
The embossed element is another stunning addition to the business card design.
Miroslav continued, “The idea of creating the word ‘Point’ in the shape of a circle was inspired by the opening of a classic safe.”
“It is a metaphor that symbolizes the cracking of assignments from clients.”
“As for the perforation, it’s an element of identity, which is a visual shortcut for the creativity and individual approach of the young Monkey Point team.”
The Printing of Business Cards
These business cards were printed by Prikler Print Atelier, a printing company in Bratislava, Slovakia.
The cards were printed via hot foil stamping with black foil on Keaykolour Azure 300g, duplexed.
To add visual and tactile appeal, the business cards were embossed and perforated.
Overall, this is an understated yet impressive business card design that speaks for itself!
More Business Card Ideas You May Find Interesting:
- Perforated business cards
- Blind Embossed business cards
- Graphic Designer business cards
- Workshop / Agency business cards
- Minimalist business cards
- Blue business cards
- Playful business cards
- Hot Stamping business cards
Feel free to visit our Business Card Categories section to find more business card designs.
Designed by Studio Goat
Printed by Prikler Print Atelier
For Monkey Point
