Camila Faller designed these business cards for Antoniê Store, a women’s clothing store that aims to seek the feminine authenticity of all women.
“The store’s main value is the preservation of female authenticity. The symbol represents the union of elements, by joining the four-leaf clover. The clover is applied at different angles, forming a new concept and the idea of a flower,” Camila said.
The brand name, Antonie, was created based on the owner’s children’s names. Thus, through the representation of the four-leaf clover that are joined at different angles, the union was expressed.
“In general, the four-leaf clover carries the values of love, luck, hope and new beginnings. These are the values that Antoniê Store seeks to bring with it.”
The typography chosen for the visual identity is Caramella Bold, which represents femininity. As for the colour palette (green and pink), it represents nature, feminine beauty and delicacy.
These business cards were printed by Printi, an online printing company in Brazil.
“The paper texture chosen for the business card was grainy,” Camila said.
Designed by Camila Faller
Printed by Printi
For Antoniê Store
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