Rebecca Smith designed these business cards for The Face Clinic, a beauty salon based in the market town of Kirkham, UK.
“The Face Clinic provides advanced advice and facial care in a private, calm, comfortable and clinical suite. Established in 2016 by Chloe Kearney, The Face Clinic provides the ultimate in advice for skin health concerns using bespoke corrective treatments and specialist equipment, paired with award winning luxury medical skincare,” Rebecca said.
After 5 years, it was time for Chloe to upgrade her branding to represent the specialist services she now offers. This includes a name-change from Thalia Therapies to the current brand; and a cleaner, simpler and sleeker visual identity that’s now representing The Face Clinic.
The typeface used for the logotype is Spectre Serif regular. According to Rebecca, the diamond at the end of it represents purity and perfection (ideally the results one will receive with the treatments provided).
“The colour palette and typography were carefully chosen to express a sleek and professional company which is exactly what Chloe strives for.”
These business cards were printed on a reliable, beautifully textured 600gsm Conqueror white laid card by Aura Print.
“Chloe wanted a premium business card to reflect the high quality service she provides for her clients. The choice of stock for the stationery was important, not only to reflect the brand as a reputable company but to enable Chloe to give her clients the full brand experience they deserve.”
“This includes a personalised compliment slip after purchasing the products, and the branded stickers that really give her customers that all round high-end brand experience,” Rebecca added.
Designed by Rebecca Smith at Ginger Dream Design
Printed by Aura Print
For The Face Clinic
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