Reinvent Law Hub Business Card

August 15, 2018
By: Jennifer Wong

Tsvetislava Koleva designed these eye-catching business cards for Reinvent Law Hub, a co-working space for lawyers and law practitioners based in Frankfurt, Germany. The goal of Reinvent Law Hub is to shorten the distance between the professionals in the sphere and change their perception and understanding of it.

“To inspire and support the change, we incorporated messages that remind and encourage innovative thinking in the office materials and interior of the space. The print materials carry daily reminders for rethinking, change and innovation. All messages start with “Re” (Rethink, Redefine, Reshape, Reframe, Refocus, Rewrite, Realign, Reunite, Remake, Reconnect, Recharge) which lays in the foundation of the co-working space logo, ‘Reinvent’,” Tsvetislava said.

These business cards were printed by Accent Printing House on Olin Smooth | Absolute White 300 gr. It is a 2-ply business card with offset printing with Pantone and spot UV varnish.

“We decided to rely on typographic messages and in different alignments to encourage and inspire change and innovative way of thinking,” Tsvetislava added.

What an impressive use of contrast colours and bold typography (with encouraging messages) to attract people’s attention while conveying the brand’s forward-thinking!