Andrew McKee designed these business cards for Michael Steffen, an illustrator and designer.
The first impression? An uplifting and happy mood for sure – just look at the drawings! “Michael Steffen considers himself a glass illustrator/designer by trade but in his heart, he is a cartoonist! Michael has always been a fan of the Sunday Funnies and bases a lot of that humor and emotion into his illustrations,” Andrew said.
“As a designer, it was important for me to incorporate every aspect of Michael’s illustrations into the crafting of the brand – from the illustrations themselves down to his hand-written typography.”
With that in mind, a variety of illustrations were used to express the brand effectively.
For the back design, Andrew chose a striking blue colour background and filled the space with adorable cartoon characters; for the front side, each illustration is the center of attraction with contact details beneath it, leaving enough white space for a clean, uncluttered layout. It’s an eye-catching design that sets the brand apart from other ordinary cards!
These 3×2.5in business cards were printed by MOO on 32pt Mohawk Superfine paper with navy blue printed on the edges.
Designed by Andrew McKee
Printed by MOO
For Michael Steffen