Shelda Edwards designed these eye-catching business cards for Aunt Key’s Apothecary, a Memphis local woman-owned business offering all natural cleaning services and products. The design was inspired by the fun personalities of the business owners, Carla and Mallory, which are shown by the bright colors and bold shapes used freely in this visual branding. Shelda wanted to keep with a more organic fluid shape pattern to maintain that natural-ness intact with such clean elements. Her ideas were well expressed and made the brand stood out from the rest. These business cards were printed using digital printing on white 16pt paper stock.

Designed by Shelda Edwards, Legend of Shelda Design

For Aunt Key’s Apothecary